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2023

Thattu Curry

Drawing inspiration from the past, the logo design embraces the vintage charm of old Indian street signboards from the colonial era.

Type Design

Branding & Identity

Client   / 

Thattu Curry

The classic lettering, bold strokes, and elegant curves evoke a sense of nostalgia, inviting customers to experience the timelessness of South Indian culinary heritage. The vibrant color palette chosen for the logo exudes a burst of energy and vivacity, boasting a harmonious fusion of bright yellows and tangy reds, with a pop of teal. This strategic use of colors ensures the logo stands out in the crowd, capturing the perfect balance of South Indian heritage and contemporary flair.

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